What Does This Course Include?

Everything Your Members Need to Know to Start and Grow a Business in BC

 
We want your community members to succeed in launching and growing their dream business. After completing the course, students will have a comprehensive understanding of the fundamentals of creating, running and growing a business. This course is designed to provide referenceable resources while working through the struggles of entrepreneurship.
 
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Course Module Breakdown

Check out the modules and a quick recap of what’s included in each. Below this list, you can download the full course outline.

 

  • This module walks you through the steps in determining what business to start so you can design your ideal life around your business idea.

  • We help you determine if this new business will start as a full-time venture or a part-time side hustle, as well as start planning your exit strategy.

  • Learn how to use planning tools to manage your time, organize your work and create effective work habits to maximize productivity.

  • A comprehensive introduction to the legal considerations for entrepreneurs starting and growing a business in BC.

  • This module will help you understand how accounting works for your business, how to create a general financial business plan and how to meet all of your tax obligations.

  • We take you through the process of business licenses, regulations, permits, insurance, name registration and even buying a domain name.

  • Learn how to jump-start your business with business loans, lines of credit, grants and funding.

  • Learn how to manage your product or service from inception to delivery, including manufacturing and distribution.

  • We cover the why and how of starting your preliminary market research, as well as coming up with a name, mission, values and vision, all while developing your story.

  • Get a clear understanding of your offline strategy with the pros and cons of each initiative.

  • Learn the major initiatives you need to take into consideration when developing your digital marketing strategy and how to outline your first year of marketing objectives.

  • We’ll help you understand the basics of public relations and its various components, as well as what is required to reach your PR goals.

  • Learn how to clarify your sales process and goals to ensure all your hard work turns into revenue.

  • We walk you through creating and implementing your growth strategy.

  • Learn the step-by-step processes of evaluating your human resource requirements and planning your organizational structure.

  • In this module, we help you determine your current leadership style and create an ideal image of you as a leader.

  • Learn the foundations of equity, diversity and inclusion (EDI) and the importance of “why”.

  • We provide you with the tools you need to help clarify the culture that you envision for your business.

  • We have hands-on tools, checklists, resource guides and more to help you start and grow your business.